
Four Pillars: Optimisation & Global Expansion
Australia’s leading craft gin distillery redefining bold flavour and premium small-batch spirits.
Services
Shopify Redesign
Support & Optimisation
System Integration
UI/UX Design
Web Development
industries
Beverage
Four Pillars partnered with Moustache Republic to optimise their Shopify Plus store, enhancing performance, template speed, and conversion rates. Our work included Core Web Vitals optimisation, CRM integration, and enabling international expansion through Shopify Markets - ensuring the brand could scale globally without compromising on digital performance or user experience.
How we did it
strategy
Conversion-led optimisation
Global rollout enablement
CRM integration strategy
design
Speed-first templates
Mobile performance uplift
Consistent brand visuals
development
Shopify Markets setup
CRM + app integrations
Core vitals enhancements


The Challenge
Performance, expansion, and platform control
- Slow site speeds affecting conversion and Core Web Vitals
- Lack of CRM integration across ecommerce and marketing systems
- Needed global expansion support with Shopify Markets
- Disparate tools and apps with no unified performance oversight

The Solution
Optimised to scale, built for flavour
- Took over hosting and optimised templates for performance and Core Web Vitals
- Integrated CRM for streamlined customer data management
- Enabled Shopify Markets for global store rollout
- Integrated Starshipit, Klaviyo, RevenueHunt, and Hotjar
- Secured and accelerated the platform using Cloudflare
Grow with the mo.
Talk to us about how we can grow your eCommerce business too.

