Four Pillars: Optimisation & Global Expansion

Australia’s leading craft gin distillery redefining bold flavour and premium small-batch spirits.

Services
Shopify Redesign
Support & Optimisation
System Integration
UI/UX Design
Web Development
industries
Beverage
Four Pillars partnered with Moustache Republic to optimise their Shopify Plus store, enhancing performance, template speed, and conversion rates. Our work included Core Web Vitals optimisation, CRM integration, and enabling international expansion through Shopify Markets - ensuring the brand could scale globally without compromising on digital performance or user experience.

How we did it

strategy

Conversion-led optimisation

Global rollout enablement

CRM integration strategy

design

Speed-first templates

Mobile performance uplift

Consistent brand visuals

development

Shopify Markets setup

CRM + app integrations

Core vitals enhancements

The Challenge

Performance, expansion, and platform control

  • Slow site speeds affecting conversion and Core Web Vitals
  • Lack of CRM integration across ecommerce and marketing systems
  • Needed global expansion support with Shopify Markets
  • Disparate tools and apps with no unified performance oversight

The Solution

Optimised to scale, built for flavour

  • Took over hosting and optimised templates for performance and Core Web Vitals
  • Integrated CRM for streamlined customer data management
  • Enabled Shopify Markets for global store rollout
  • Integrated Starshipit, Klaviyo, RevenueHunt, and Hotjar
  • Secured and accelerated the platform using Cloudflare

Grow with the mo.

Talk to us about how we can grow your eCommerce business too.
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Support & Optimisation
UI/UX Design
Web Development
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