
Honest to Goodness: Redesign
Australia’s trusted organic wholefoods brand, delivering ethically sourced pantry staples and snacks.
Services
BigCommerce Redesign
System Integration
UI/UX Design
Web Development
industries
Food & Beverage
Since 2021, Honest to Goodness has partnered with Moustache Republic to manage and optimise their BigCommerce ecosystem, encompassing retail, B2B, and their 2Die4 brand. Leveraging BigCommerce’s multi-storefront capabilities, we implemented distinct themes for each brand within a single instance. Our integration of Zoho CRM and SysPro ERP streamlined order management and pricing across customer groups, ensuring seamless synchronisation between internal systems and online stores.
How we did it
strategy
Multi-storefront unification
ERP & CRM integration
Scalable tech architecture
design
Brand-specific themes
User-centric navigation
Optimised mobile experience
development
BigCommerce platform
Shogun CMS integration
Searchspring to DooFinder transition


The Challenge
Fragmented systems hindering scalability and efficiency
- Disjointed management of multiple storefronts
- Inefficient third-party app utilisation leading to performance issues
- Dependence on external partners for routine updates and maintenance
- Lack of centralised inventory and customer data management

The Solution
Integrated digital ecosystem fostering independence and growth
- Consolidated Retail, B2B, and 2Die4 stores under BigCommerce’s multi-storefront framework
- Integrated Zoho CRM and SysPro ERP for centralised order and pricing management
- Transitioned to DooFinder to improve search and product discovery
- Empowered internal team with tools and training for autonomous site management
Grow with the mo.
Talk to us about how we can grow your eCommerce business too.

