.svg){kind=logo}
Patagonia Chocolates: Replatform
Queenstown-based artisan chocolatiers crafting premium handmade chocolate experiences since 2005.
Services
Shopify Replatform
Website & Data Migration
Web Development
UI/UX Design
System Integration
Support & Optimisation
industries
Food & Beverage
Patagonia Chocolates partnered with Moustache Republic to replatform from a legacy system to Shopify, creating a digital experience that captures the magic of their in-store offering. From a custom Build-a-Box app to legally compliant product cards and seasonal subscriptions, the new platform supports both storytelling and sales, without replacing the in-person experience their customers love.
How we did it
strategy
In-store experience, online
Scalable ecommerce foundation
Customer-first content journey
design
Visually rich interface
UX that mirrors in-store
Mobile-optimised indulgence
development
Custom Build-a-Box app
Order card generator
Subscription integration
The Challenge
A beautiful product held back by an outdated platform
- Legacy site was visually outdated, hard to update, and not mobile-optimised
- Poor conversion rates and minimal SEO traction
- No ability to mirror the in-store “choose your flavours” experience online
- Legal compliance issues around non-prepackaged ingredient disclosures
- No infrastructure for launching recurring or bundled products
The Solution
Crafted for growth, and chocolate lovers
- Replatformed to Shopify with modern, flexible theme architecture
- Developed a custom Build-a-Box app for interactive product selection
- Created automated order cards with legal ingredient, allergen, and visual data
- Implemented Shopify Subscriptions for a seasonal chocolate box
- Connected Klaviyo for customer retention and GoSweetSpot for fulfilment
- Delivered a site that reflects Patagonia’s brand story, and converts
Grow with the mo.
Talk to us about how we can grow your eCommerce business too.
.svg){kind=small}
