Eadie Lifestyle

Australian home and fashion brand blending relaxed luxury with timeless design.

Eadie Lifestyle partnered with Moustache Republic to streamline and optimise their digital infrastructure across multiple Shopify storefronts - Retail, Designer, and B2B. The project focused on enhancing site performance, consolidating third-party applications, and empowering the internal team to manage content and operations independently, reducing reliance on external eCommerce support.

Strategy

Multi-store unification

App ecosystem optimisation

Team autonomy enablement

Design

Consistent brand experience

Intuitive user interfaces

Responsive design implementation

Development

Shopify platform consolidation

Cin7 inventory integration

Klaviyo & Gorgias synchronisation

Eadie Lifestyle required a cohesive digital solution to manage their diverse online presence effectively. Moustache Republic undertook the consolidation of their Retail, Designer, and B2B Shopify stores, ensuring a unified brand experience and streamlined operations. By integrating Cin7 for inventory management, Klaviyo for targeted marketing, and Gorgias for customer support, we created a robust tech stack that enhanced functionality and user experience. The internal team was equipped with the tools and training necessary to manage the platforms independently, fostering greater control and efficiency in their eCommerce operations.

SUCCESSFULLY REDESIGNED ON

The challenge

Fragmented systems hindering scalability and efficiency
  • Disjointed management of multiple Shopify storefronts
  • Inefficient third-party app utilisation leading to performance issues
  • Dependence on external partners for routine updates and maintenance
  • Lack of centralised inventory and customer data management
Using a powerful platform and tech-stack combination

The solution

Integrated digital ecosystem fostering independence and growth
  • Consolidated Retail, Designer, and B2B stores under a unified Shopify framework
  • Streamlined third-party applications to enhance site performance and reliability
  • Integrated Cin7 for centralised inventory management across all channels
  • Synchronised Klaviyo and Gorgias to improve marketing and customer support workflows
  • Empowered internal team with training and tools for autonomous site management

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