St. Frock: Store Credit

Australian fashion brand delivering everyday style and smart solutions at scale.

St. Frock engaged Moustache Republic to transition their loyalty and store credit functionality to Shopify’s native solutions. The project involved complex data migrations, custom app development, and tight integrations with Loop Returns and Stamped.io - delivering a more reliable, scalable backend for customer experience and operations.

Strategy

Replaced third-party loyalty functionality with native Shopify tools for better control and scalability

Designed a migration path that minimised disruption while ensuring data accuracy and legal compliance

Developed a custom integration to connect returns, refunds, and store credit issuance across platforms

Design

Conducted scoping to identify dependencies and breakpoints in customer credit and returns workflows

Focused on backend logic and usability to empower non-technical teams with accurate, flexible controls

Designed a seamless user flow for store credit visibility and redemption within the Shopify frontend

Development

Migrated customer accounts, gift cards, and store credit to Shopify native solutions

Built a custom app to integrate Loop Returns with Shopify Store Credit

Ensured data reconciliation by closing legacy Rise.ai gift cards post-migration and integrating with Stamped.io for post-purchase feedback

St. Frock’s reliance on their legacy tech for loyalty and store credit had become a blocker to operational efficiency and future growth. They needed to move to Shopify’s native gift card and store credit solutions - but that required careful migration of data, systems, and customer expectations.

Moustache Republic managed the full scoping, testing, and rollout of the migration. We transitioned all customer accounts, gift cards, and store credit data into Shopify while building a bespoke integration between Loop Returns and Shopify’s store credit engine. This enabled St. Frock to issue credit automatically for returns processed through Loop - creating a smoother, smarter customer service experience. Post-migration, gift cards and store credit could no longer be used to purchase other gift cards, resolving a long-standing business risk.

SUCCESSFULLY ON

The challenge

Outgrowing their legacy tech, needing native Shopify power.
  • Migration of store credit and gift cards to Shopify
  • Integration of Loop Returns with Shopify’s native store credit system
  • Reconciliation of historical store credit and gift card data for compliance and accuracy
  • Preventing the use of store credit and gift cards for purchasing other gift cards
  • Ensuring compatibility with Stamped.io for reviews and return workflows
Using a powerful platform and tech-stack combination

The solution

Custom migration. Native integration. Smarter returns.
  • Migrated gift cards and store credit from Rise.ai into Shopify’s native solutions
  • Closed legacy gift cards to support accurate reconciliation and reporting
  • Built a custom app connecting Loop Returns to Shopify’s store credit engine
  • Ensured returned items processed in Loop issued store credit directly into Shopify
  • Integrated with Stamped.io for review-triggered credit issuance
  • Implemented logic to block store credit and gift cards from being used to buy gift cards

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