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Wallace Cotton: Replatform & Redesign
New Zealand homeware brand delivering relaxed luxury with premium natural fabrics.
Wallace Cotton partnered with Moustache Republic to replatform and redesign their ecommerce site on Shopify Plus. The objective: migrate without disrupting refined in-store and online processes while elevating the customer experience. A core focus was integrating OnTempo for seamless syncing between physical retail and digital channels, ensuring real-time inventory accuracy, clean order flow, and cohesive customer profiles across touch points.
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Shopify replatform planning
Retail systems integration
Operational risk mitigation
Brand-true styling
Premium user flow
Mobile-first execution
Shopify Plus build
OnTempo integration
Customised account features
To bring Wallace Cotton’s elegant, established brand online without disrupting core systems, Moustache Republic led a complete redesign and replatform to Shopify Plus. A critical piece was integrating OnTempo—Wallace Cotton’s POS and retail system, ensuring real-time data flow for inventory, order history, loyalty, and customer records.
This was the first time connecting OnTempo with Shopify, requiring a bespoke connector developed in-house to maintain accuracy and integrity across channels. The redesigned site also included enhancements like loyalty-based checkout extensions, gift cards, store credit, pre-order functionality, and Dotdigital’s back-in-stock automation.
Careful technical validation and stakeholder alignment ensured minimal disruption, with agile solutions deployed to resolve live data sync issues post-launch.
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The challenge
- Replatforming without affecting long-standing POS processes
- First-time OnTempo integration with Shopify requiring custom solution by Moustache Republic
- Unexpected display of discontinued products due to live data sync
- High dependency on accuracy for loyalty, gift card, and transaction history
The solution
- Replatformed to Shopify Plus with brand-consistent, mobile-optimised UX
- Developed a custom MR OnTempo connector for real-time inventory and data sync
- Built account and checkout extensions: Loyalty, Store Credit, Gift Card, and Order History
- Resolved live product feed issues through smart connector filtering logic
- Integrated Dotdigital for automated back-in-stock alerts
- Added flexible pre-order functionality to extend merchandising capability
Grow with the mo.
