How to create buyer personas for your ecommerce business
12 August, 2020A buyer persona is a fictional character based on your ideal customer. Creating buyer personas is a way to bring your target audiences to life by...
A buyer persona is a fictional character based on your ideal customer. Creating buyer personas is a way to bring your target audiences to life by...
Writing blog posts, filming videos, sending e-newsletters – do these tasks keep getting pushed to the bottom of your to-do list? Creating regular...
You’ve developed some exceptional products and you can’t wait to start selling them online. There’s just one small hurdle to overcome first:...
Free shipping? Fixed rates? Price by weight? Welcome to the great shipping rate debate. There are many ways to calculate shipping costs for your...
As businesses invest more and more money into Facebook advertising and Google AdWords, you could be forgiven for wondering: “is ecommerce email...
Using live chat software on your ecommerce website is a great way to take customer service to the next level. This interactive feature can help...
Publishing regular content on your ecommerce blog is excellent for SEO, building brand awareness and driving traffic to your online store. The...
Facebook. Everyone’s on it – from your grandmother to your boss to your best friend’s cat (yes, people really do create profiles for their...
If you’re managing an online business or have just started your entrepreneurship journey, you’ll know that ecommerce requires both breadth and...
Which ecommerce payment gateway is best for your online shop? Below, we compare four of the most popular payment gateway tools in New Zealand to...